HEAD TO HEAD
Clay vs ZoomInfo
Compare Clay and ZoomInfo side by side: pricing, compliance (SOC 2, ISO 27001, GDPR, HIPAA), access methods, and how each one handles your data.
| // ATTRIBUTE | C Clay | Z ZoomInfo |
|---|---|---|
| Pricing▲ | Freemium | Paid |
| Free Tier▲ | Free with 100 credits/month | n/a |
| Paid Plans▲ | Starter $149/mo, Explorer $349/mo, Pro $800/mo, Enterprise custom | SalesOS, MarketingOS, and TalentOS; custom pricing |
| API Cost▲ | n/a | API available |
| Access▲ | Web App | Web App · Browser Extension · API |
| SOC 2 | ● Yes | ● Yes |
| ISO 27001 | ● Yes | ● Yes |
| GDPR | ● Yes | ● Yes |
| HIPAA | n/a | n/a |
| Data Region▲ | USA (all listed subprocessors - AWS, Amplitude, Anthropic, Braintrust - are hosted in the USA) | Primarily United States (AWS infrastructure); personal information 'may be transferred to, and stored and processed in, the United States or any other country in which we or our affiliates or subcontractors maintain facilities.' No contractual data residency guarantee for EU customers beyond DPA Standard Contractual Clauses. |
| Trains on Data▲ | No | Yes |
| Self-hostable | No | No |
| Category | Sales & CRM | Sales & CRM |
| Subcategory▲ | Lead Generation | Sales Intelligence |
ClayZoomInfo
// Pricing▲ differ
ClayFreemium
ZoomInfoPaid
// Free Tier▲ differ
ClayFree with 100 credits/month
ZoomInfon/a
// Paid Plans▲ differ
ClayStarter $149/mo, Explorer $349/mo, Pro $800/mo, Enterprise custom
ZoomInfoSalesOS, MarketingOS, and TalentOS; custom pricing
// API Cost▲ differ
Clayn/a
ZoomInfoAPI available
// Access▲ differ
ClayWeb App
ZoomInfoWeb App · Browser Extension · API
// SOC 2
Clay● Yes
ZoomInfo● Yes
// ISO 27001
Clay● Yes
ZoomInfo● Yes
// GDPR
Clay● Yes
ZoomInfo● Yes
// HIPAA
Clayn/a
ZoomInfon/a
// Data Region▲ differ
ClayUSA (all listed subprocessors - AWS, Amplitude, Anthropic, Braintrust - are hosted in the USA)
ZoomInfoPrimarily United States (AWS infrastructure); personal information 'may be transferred to, and stored and processed in, the United States or any other country in which we or our affiliates or subcontractors maintain facilities.' No contractual data residency guarantee for EU customers beyond DPA Standard Contractual Clauses.
// Trains on Data▲ differ
ClayNo
ZoomInfoYes
// Self-hostable
ClayNo
ZoomInfoNo
// Category
ClaySales & CRM
ZoomInfoSales & CRM
// Subcategory▲ differ
ClayLead Generation
ZoomInfoSales Intelligence
// FAQ
What is the difference between Clay and ZoomInfo?
Clay is Freemium (Sales & CRM · Lead Generation); ZoomInfo is Paid (Sales & CRM · Sales Intelligence). This page compares their pricing, compliance, access methods, and data handling side by side.
Is Clay or ZoomInfo free?
Clay offers a free or freemium tier, while ZoomInfo is paid.